Ad leads straight into Telegram

By default, Meta lead forms keep leads inside the ad account, and they get exported once a day or less often. By then the prospect has cooled down or gone to a competitor. This solution delivers every lead to where your team works with it, right after it is submitted.

What you get

  • A new lead in the sales team’s Telegram chat within seconds.
  • A copy in your CRM or Google Sheets, so nothing gets lost.
  • Source, campaign and ad attached to every lead.
  • A notification for the responsible manager when leads need to be distributed.

How it works

  1. Meta sends a new lead event through a webhook.
  2. A small handler fetches the lead through the API and adds the campaign and ad.
  3. It sends a Telegram message and writes a row to the CRM or the sheet.

For a website form it is even simpler: the form sends its data straight to the handler.

What you need to set it up

  • Access to the Facebook page and the ad account that own the lead forms.
  • A Telegram bot and a chat for the leads.
  • API access to your CRM, if you use one.

Things to watch

  • Leads contain personal data, so the chat must be private and the bot available only to the team.
  • Add a duplicate check from the start, otherwise the same person can come in twice.