One report across ad sources and your MMP, no manual entry

Every week it is the same routine: export spend from Meta, then from Google Ads, open Adjust, merge it all into a sheet and check that nothing shifted. That is an hour or two of manual work that adds nothing to results. This solution removes it entirely.

What you get

One table or dashboard with spend, impressions, clicks, CTR and CPC from the ad accounts next to conversions from your MMP.
Data refreshes on its own every day at a set time.
History is kept by day, so week over week and month over month comparisons take one click.
Each project has its own set of ad accounts and its own target event from the MMP.

How it works

Connectors. Small scripts pull data through the official Meta Marketing API, Google Ads API and Adjust Reporting API.
Storage. Everything lands in one database in a long format: date, source, campaign, metric, value. New metrics can be added without rebuilding tables.
Schedule. Collection runs once a day, after the ad accounts have closed the previous day.
Front end. Looker Studio, Google Sheets or a custom dashboard on top, depending on how much flexibility you need.

What you need to set it up

Read access to the ad accounts and the MMP.
The list of metrics and events you actually look at.
A decision on where the report lives: a sheet, a BI tool or a dedicated dashboard.

Pitfalls

Time zones. Ad accounts and MMPs often use different ones, so daily numbers do not match. Align them at collection time.
Attribution. Conversions in an ad account and in the MMP will never match one to one. Agree up front which source counts as the truth.
Tokens. Some API credentials expire, so you need an alert when collection fails.